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Product Manager

Baselane

Baselane

Product
Toronto, ON, Canada
Posted on Feb 15, 2025
About Baselane
Baselane is a rapidly growing banking and financial management platform for individual landlords and real estate investors. We are backed by leading FinTech investors, including Matrix Partners, Activant Capital, Collaborative Fund, Conversion Capital, Diagram Ventures, ThomVest, and many FinTech leaders from PayPal, eBay, Google, and more.
We are building the future of financial services for the 12+ million individual landlords and real estate investors who own over 25 million homes in the United States. Our mission is to empower landlords with financial services, automated tools, and actionable insights to help them save time, increase their returns, and grow their investment portfolios.
We are a seasoned team with deep experience in financial services and technology. We have previously worked at companies including The Boston Consulting Group, Morgan Stanley, Plaid, Harry’s, Better, WealthSimple, RBC Ventures, Affirm, NorthOne, RazorPay, and more.
Learn more at baselane.com.
About the Role
We are seeking a highly motivated and experienced Product Manager to join our growing Product team. In this role, you will collaborate with internal teams (Marketing, Product, Engineering, Design, and Operations teams) and our customers to become an expert on our customer and their needs, and in doing so, help design and deliver features that delight and provide value.
The ideal candidate possesses a strong blend of product expertise in fintech and product acumen with a deep understanding of B2C SaaS and/or FinTech landscapes.
You will work in a highly collaborative environment while getting autonomy, ownership, and the ability to impact the entire product. Strong analytical skills, ability to prioritize, and ability to use data to guide you through product analytics tools like MixPanel/Sigma will be critical for the success of the role.
Please note that this is a hybrid role that will require at least 2 days a week in our downtown Toronto office a few blocks from Union Station.

Responsibilities

  • Help define product vision, strategy, and roadmap.
  • Execute on product roadmap with design and engineering teams.
  • Be the voice of the user and their champion in representing their needs and prioritizing development with biggest impact on user.
  • Explore solutions, creating and validating hypotheses via A/B tests.
  • Dive into user feedback/data to understand user behavior, identify points of friction and opportunities for improvements.
  • Collaborate with Marketing, Designers, Product, and Engineering to iterate on features development.

Must Have

  • 5+ years of professional experience at a tech startup, ideally a B2C fintech, with 2+ years of product management experience.
  • Demonstrated ability to think strategically and analytically about business, product, and technical challenges.
  • Excellent communication and collaboration skills to inspire and align cross-functional teams.
  • Highly organized, with a track record of delivering projects on time in a fast-paced environment.
  • Deep experience in user research and behavioral analytics, including tools like Amplitude, Mixpanel, or Google Analytics.
  • Experience setting up feature experiments, following through to measure the impact.
  • A deep curiosity in understanding customer pain points. e.g., Why do they use the product? What are their problems? What are the barriers to value?

Nice to Have

  • Direct experience working in the US Fintech landscape.
  • Experience bringing a product from concept to launch, including go-to-market strategy, packaging, pricing, and enablement.
  • Experience managing feature development for a mobile app.
  • SQL proficiency for data querying and analysis.

Benefits & Perks

  • Competitive compensation
  • Equity - Ownership in what we are building!
  • Healthcare Benefits through Canada Life
  • Life Insurance and Disability Coverage
  • Generous time off
  • Flexible working location
  • Remote working stipend to set up a home office
  • Regular social events